ESTEE LAUDER - PRIMER CAMPAIGN
Client / Agency
Brand
Medium
- Still photography
- Video (Live action + CGI)
Channels
- Web
- Social media
Role
- Co-Producer (Thomas Boarder)
The challenge
Carbon needed a producer to support studio logistics, client liaisons, talent scouting and post-production supervision for an Estee Lauder Primer campaign. The quantity of deliverables required careful planning to ensure everything was captured during two studio sessions, covering stills and video.
Our solution
Thomas Boarder worked with client, co-producer Cherry and Carbon creative and production teams to execute and deliver still and video content featuring live action studio video capture with the talent, CGI and photography.